Work With Me

Brand Strategy · Cultural Marketing · Creator Programs

Build a brand that wins in
Caribbean and multicultural markets.

I help brands show up authentically in markets where cultural fluency isn't optional — it's everything. If you're looking for strategic support that drives real results, you're in the right place.

I'm Alexia James — a brand strategist and creative consultant with over a decade of experience building campaigns across Caribbean and international markets.

My work lives at the intersection of culture, brand strategy, and digital innovation. I've helped global brands enter and grow in Caribbean markets, built creator programs from the ground up that drive measurable revenue, and delivered campaign strategies that consistently outperform benchmarks.

I don't do cookie-cutter. Every engagement is built around your brand's specific goals, your market, and the cultural context that makes the difference between a campaign that performs and one that gets ignored.

Trusted by

Mastercard · Heineken · Campari · KFC · Courts Jamaica · Pepsi · Sagicor

+41.5% engagement lifts · 3x ROAS · Award-winning creative

How we can work together

Retainer

Brand Strategy Retainer

Ongoing strategic advisory for brands that need a dedicated strategist in their corner — without the overhead of a full-time hire.

What's included: Brand positioning and messaging strategy, campaign ideation and creative direction, market intelligence and competitive analysis, monthly strategy sessions, and ongoing advisory access.

Ideal for: Brands entering or growing in Caribbean and multicultural markets who need consistent strategic guidance.

Program Management

Creator Program Management

I build and run creator and influencer programs that actually drive revenue — not just impressions. From recruitment and onboarding to performance tracking and optimization.

What's included: Creator recruitment and vetting, program structure and tiering, content strategy and briefing, performance analytics and reporting, and ongoing program optimization.

Ideal for: Brands and platforms investing in creator or ambassador ecosystems who want measurable ROI, not vanity metrics.

Project

Strategy Sprint

A focused 2–4 week engagement for brands that need a specific strategic deliverable — fast, sharp, and ready to execute.

What's included: Brand audit or competitive analysis, positioning strategy or campaign concepts, execution roadmap with creative direction, and a final presentation with clear next steps.

Ideal for: Brands preparing for a launch, entering a new market, or needing strategic clarity before a major campaign.

How it works

1

Discovery Call

We start with a conversation. I learn about your brand, your goals, and what's not working. You learn how I think and whether we're the right fit.

2

Proposal & Scope

I put together a clear proposal with defined deliverables, timeline, and investment — no surprises, no scope creep.

3

Execute & Deliver

I get to work. You get regular check-ins, strategic thinking that's grounded in cultural insight, and deliverables that are ready to act on.

Q2 2026 — Limited Availability

Ready to talk strategy?

Book a free 30-minute discovery call and let's figure out if we're the right fit. No pitch decks, no pressure — just a real conversation about your brand.

Book a Discovery Call"

or send me a message below

Get in touch

Tell me a bit about your brand and what you're looking for. I'll get back to you within 48 hours.

Want to learn more about my work first? Read my story or connect on LinkedIn.